OUR STORY
Tradition Meets Modern Taste
Seoul Sweets is the first dessert and beverage boutique with a mission to connect culturally significant ingredients and dishes from South Korea with the modern palate. Situated on Fifth Avenue, we bring the artistry of Korean dessert-making to the heart of New York City, offering an unparalleled culinary experience that is both rooted in history and reimagined for the contemporary world.
At the heart of Seoul Sweets is Tteok (Korean Rice Cake), a cherished ingredient steeped in tradition and history. While Tteok is widely known today for its savory and sweet uses, we have elevated it into an entirely new form: luxurious cakes that resemble the elegance of traditional flour cakes, with a delicate texture that pays homage to their rice cake origins.
Our goal is to craft desserts that are not only visually stunning but also a tribute to the legacy of Korean cuisine. Every bite is an invitation to experience the harmony of cultural heritage and modern innovation.
Our Mission
Inspired by Korea, Perfected in New York
To bring this vision to life, we traveled across South Korea, immersing ourselves in the country’s rich culinary traditions. From bustling markets to quiet artisan kitchens, we learned from the most skilled experts in Tteok-making. These experiences shaped our approach to dessert-making, allowing us to fuse authentic Korean techniques with the refined sensibilities of New York’s dining scene.
